Purpose:
Investigated size and rate of expansion of the digital universe worldwide in 2013; investigated business opportunities to use data in new ways and extract value from the digital universe
Method:
Analyzed 60 streams of data comprising the digital universe (11 streams were added to the 49 in the 2007 study); analyzed ways in particular that the Internet of Things is creating business opportunities; developed 5 criteria to identify “target rich” or valuable data in the digital universe; identified information technology prerequisites to being able to take advantage of the value of data; identified business steps enterprises must take to leverage data value